Thursday, 30 April 2015

COMPUTER GRAPHIC: RE-BRANDING

RE-BRANDING

I choose to re-brand the Each A Cup logo. This is the original logo for Each A Cup. Each A Cup products originate from Taiwan (trading initially under Healthy 2000 & awarded the “Gold Medalist” by the Taiwan Consumer Association). Since 1999, in the face of fierce competition, we are one of the few established bubble tea brands that stands humbly & flourish with the support of our regulars.


Original logo 

My idea for re-branding this logo is to make it more attractive and interesting. So, I trace the icon and change the font and its colour.

New logo
Step of making new logo:

Font trace

Colouring the font

Icon trace

Try to match logo and icon

New logo


This is the mock up for the Each A Cup product. 



FINISH ARTWORK

















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