BASIC DRAWING 2: SUBJECT MATTER (SHOE)

• Using artline pen to create the shading. 
• As for the shading technique, I have used the hatching, crosshatching, contour hatching, and random techniques. 

COLOUR STUDY: SPLIT - COMPLEMENTARY

• The split-complementary color scheme is a variation of the complementary color scheme.
• It uses the two colors adjacent to its complement.
• This color scheme has the same strong visual contrast as the complementary color scheme, but has less tension.

COLOUR STUDY: COLOUR VALUE

                             

• Colour value refers to the lightness or darkness of a colour. Value becomes critical in a work which has no colours other than black or white. Every colour can produce a variety of tones; how light or dark these are depends on the colour.

• These are the colour value that we make using primary colour; YELLOW, RED, BLUE. Starts with the colour, we keep on adding white colour to get the lightest colour. 

DRAWING 2: LANDSCAPE DRAWING ( INK AND PEN)

BASIC COMPUTER 2: RENDERING SHADING TECHNIQUE

DOTS/STIPPLING

- Use tiny dots to create value.

- The closer together the dots, the darker the tone.

- Larger dots create a denser tonal value more quickly but can looks coarse.

SCRUMBLING/RANDOM

- "Brillo Pad" technique, uses layers of small calligraphic to build up value and texture.

- Various textures result depending on whether these short hatches are applied            

  vertically, at right angles, following a contour or at random angles.

CROSS HATCHING

- Uses layers of hatching placed at an angle.

- The first layer would be vertical, the next horizontal, the next at 45°, and so on.

HATCHING

- Basic method of creating value in ink drawing.

- The closer the lines are, the less white paper shows, and the darker the value appears.

CONTOUR HATCHING

- Hatching placed at a slight angle creates a moire-like effect, the diamond-shaped      

  fragments of white paper enlivening the denser ares of value;

- Often used in figure drawing, with the direction of line helping to suggest the cross-

  contours of the body;

- Hatching which follows a contour can also help to make objects appear more three-

  dimensional. 

COLOUR STUDY: COLOUR TEMPERATURE

COLOUR TEMPERATURE

Colour temperature has been described most simply as a method of describing the colour characteristics of light, usually either warm (yellowish) or cool (bluish), and measuring it in degrees of Kelvin (°K).


WARM COLOUR

• Yellow
• Yellow Orange
• Orange
• Orange Red
• Red
• Red Violet

COOL COLOUR

• Violet
• Violet Blue
• Blue
• Blue Green
• Green
• Green Yellow

BASIC DRAWING 2: DEVELOPMENT PROCESS

1. Making our own logo from 2D to 3D design. 
2. Do a sketches for the design. Then, apply shape. 
3. After that, make a box to create the 3D. 
4. Lastly, use artline pen to do the outline.

COLOUR STUDY: COLOUR WHEEL

PRIMARY COLOUR

• Yellow
• Red
• Blue

SECONDARY COLOUR (PRODUCE BY TWO MIXING PRIMARY COLOUR)

• Yellow + Red = Orange
• Yellow + Blue = Green
• Red + Blue = Violet/Purple

COLOUR WHEEL

• Yellow
• Yellow Orange
• Orange
• Orange Red
• Red
• Red Violet
• Violet
• Violet Blue
• Blue
• Blue Green
• Green
• Green Yellow

GRAPHIC DESIGN: ELEMENTS OF DESIGN

TEXT : A printed or written word that can be read.

ILLUSTRATION : A picture or something that illustrate. It is used to explain or decorate a text.

TEXTURE: The visual and especially tactile quality of a surface.

COLOUR : Specific hues and has three properties (Chroma, Intensity, Value).

SHAPE : 2-Dimensional line with no form or thickness : Flat.

LINE : A mark used to define a shape.

BASIC DRAWING 2: CONTOUR DRAWING, GESTURE DRAWING, BLIND CONTOUR DRAWING

    CONTOUR DRAWING

• A contour is the line which defines a form or edge an outline, the place where most beginners start, following the visible edges of a shape.    

    

     GESTURE DRAWING

• A gesture drawing is work of art defined by rapid execution. Gesture drawing is often performed as a warm-up for a life drawing session.

     BLIND CONTOUR DRAWING

• A method of drawing that widely used, where an artist draws the contour of a subject without looking at the paper.

COLOUR STUDY: COLOUR AND MOOD

This is the meaning of colour and mood

COLOUR STUDY: WHAT IS COLOUR

WHAT IS COLOUR?

• Colour is the property possessed by an object of producing different sensations on the eye as result of the way it reflects or emits light. 

WHY WE NEED COLOUR?

• To convey emotions
• To send messages
• To express personality

GRAPHIC DESIGN: HISTORY OF TYPOGRAPHY

Typography is the art and technique of arranging type to make written language most appealing to learning and recognition. The arrangement of type involves selecting typefaces, point size, line length, line-spacing (leading), letter-spacing (tracking), and adjusting the space within letters pairs (kerning).

Typography is performed by typesetters, compositors, typographers, graphic designers, art directors, manga artists, comic book artists, graffiti artists, clerical workers, and everyone else who arranges type for a product. 

GRAPHIC DESIGN: WHAT IS GRAPHIC DESIGN?

WHAT IS GRAPHIC DESIGN?

Graphic design is a form of visual communication that could help us to sell something or persuade someone and even to send a message without using verbal communication.

Graphic design is a part of our daily life. It's all around us. The uses of graphic design is commonly include identity, publications, print advertisements, posters, billboards, website graphics and elements, signs or icon, and product packaging.

LOGO - a graphic mark or symbol commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition.                

BILLBOARD - a large outdoor advertising structure, 
typically found in high-traffic areas such as alongside busy roads; present large advertisements to passing pedestrians and drivers.

ADVERTISEMENT - a form of marketing communication used to encourage, persuade, or manipulate someone to take some action.

BROCHURE - a flyer, pamphlet or leaflet that is used to pass information about something; an advertising pieces mainly used to introduce a company and inform about products and/or services to the audience.

PRODUCT PACKAGING - the process of design, evaluation and production of packages; contains protects, preserves, transports, informs, and sells.

WEBSITE - a set of related web pages typically served from a single web domain.

GREETING CARD - an illustrated, folded card featuring an expression of sentiment; usually given on special occasions; sent to convey thanks or express other feeling.

ICON - a graphic representation of something, a person or thing that is symbolic or is a noted figure.

POSTER - a piece of printed paper designed to be attached to a wall or vertical surface; include both textual and graphic elements.

BOOK DESIGN - the art of incorporating the content, style, format, design, and sequence of the various components of a book into a coherent whole.

CORPORATE STATIONARY - known as office supplies for a company such as paper, envelopes, name card, pen, small bag and etc.

GRAPHIC DESIGN: HISTORY OF GRAPHIC DESIGN

15,000 - 10,000 BC
The first known visual communication, with pictographs and symbols in the Lascaux caves in southern France.

3600 BC
The Blau Monument, the oldest artifact known to combine words and pictures.

105 AD
Chinese government official Ts’ai Lun credited with inventing paper.

1045 AD
Pi Sheng invents movable type, allowing for characters to be individually placed for printing.

1276
Printing arrives in Europe with a paper mill in Fabriano, Italy.

1450
Johann Gensfleisch zum Gutenburg credited with perfecting the system for printing type in books.

1460
Albrecht Pfister the first to add illustrations to a printed book.

1470
Nicolas Jenson, considered one of history’s greatest typeface designers, sets news standard for Roman type.

1530
Claude Garamond opens first type foundry, developing and selling fonts to printers.

1722
First Caslon Old Style font developed, later used for the printing of the Declaration of Independence.

1760
Industrial Revolution begins, setting the stage for advances in graphic design production.

1796
Author Aloys Senefelder develops lithography.

1800
Lord Stanhope invents first printing press made of all cast-iron parts, requiring 1/10 the manual labor and doubling the possible paper size.

1816
First sans-serif font makes a subtle entrance as one line of a book.

1861
Williams Morris, who became a highly influential figure in design history, sets up art-decorating firm.

1880
Development of half tone screen allows for first photo printed with a full range of tones.

1890
Art Nouveau movement begins and changes design, making its way into all types of commercial design and utilizing all types of arts.